Open data now : the secret to hot startups, smart investing, savvy marketing, and fast innovation /
Gurin, Joel, 1953-
Open data now : the secret to hot startups, smart investing, savvy marketing, and fast innovation / Joel Gurin. - xvi, 330 pages ; 23 cm
Includes bibliographical references (pages 275-312) and index.
The business leader’s guide to using Open Data to analyze patterns and trends, manage risk, solve problems—and seize the competitive edge
Two major trends—the exponential growth of digital data and an emerging culture of disclosure and transparency—have converged to create a world where voluminous information about businesses, government, and the population is becoming visible, accessible, and usable. It’s called Open Data, and this book helps leaders harness its power to market and grow their companies.
Open Data Now gives you the knowledge and tools to take advantage of this phenomenon in its early stages—and beat the competition to leveraging its many benefits.
Joel Gurin is an expert on making complex data sets useful in solving consumer problems, analyzing corporate information, and addressing social issues. He has collaborated with leaders in data, technology, and policy in the U.S. and UK governments, including officials in the White House and 10 Downing Street and at more than 20 U.S. federal agencies.
The online book link https://www.amazon.com/Open-Data-Now-Investing-Innovation-ebook/dp/B00HUTE4C4/ref=sr_1_1?dchild=1&keywords=Open+Data+Now%3A+The+Secret+to+Hot+Startups%2C+Smart+Investing%2C+Savvy+Marketing%2C+and+Fast+Innovation&qid=1628072981&s=digital-text&sr=1-1
9780071829779 (alk. paper) 0071829776 (alk. paper)
2013036524
Statistical services.
Surveys--Data processing.
Social surveys--Data processing.
Marketing research--Data processing.
Big data.
Freedom of information.
Technological innovations.
New products.
Entrepreneurship.
HA36 / .G87 2014
658.403 / Gu Op
Open data now : the secret to hot startups, smart investing, savvy marketing, and fast innovation / Joel Gurin. - xvi, 330 pages ; 23 cm
Includes bibliographical references (pages 275-312) and index.
The business leader’s guide to using Open Data to analyze patterns and trends, manage risk, solve problems—and seize the competitive edge
Two major trends—the exponential growth of digital data and an emerging culture of disclosure and transparency—have converged to create a world where voluminous information about businesses, government, and the population is becoming visible, accessible, and usable. It’s called Open Data, and this book helps leaders harness its power to market and grow their companies.
Open Data Now gives you the knowledge and tools to take advantage of this phenomenon in its early stages—and beat the competition to leveraging its many benefits.
Joel Gurin is an expert on making complex data sets useful in solving consumer problems, analyzing corporate information, and addressing social issues. He has collaborated with leaders in data, technology, and policy in the U.S. and UK governments, including officials in the White House and 10 Downing Street and at more than 20 U.S. federal agencies.
The online book link https://www.amazon.com/Open-Data-Now-Investing-Innovation-ebook/dp/B00HUTE4C4/ref=sr_1_1?dchild=1&keywords=Open+Data+Now%3A+The+Secret+to+Hot+Startups%2C+Smart+Investing%2C+Savvy+Marketing%2C+and+Fast+Innovation&qid=1628072981&s=digital-text&sr=1-1
9780071829779 (alk. paper) 0071829776 (alk. paper)
2013036524
Statistical services.
Surveys--Data processing.
Social surveys--Data processing.
Marketing research--Data processing.
Big data.
Freedom of information.
Technological innovations.
New products.
Entrepreneurship.
HA36 / .G87 2014
658.403 / Gu Op
