MARC details
| 000 -LEADER |
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| fixed length control field |
02464pam a2200325 a 4500 |
| 001 - CONTROL NUMBER |
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| control field |
1037944 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20230131135349.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
890808s1990 ohuaf b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
89039115 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780538802949 |
| Terms of availability |
$32.00 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0538802944 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
DLC |
| Transcribing agency |
DLC |
| Modifying agency |
DLC |
| -- |
AOU |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5429 |
| Item number |
.L785 1990 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.87 |
| Edition number |
20 |
| Item number |
LU RE |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Lusch, Robert F. |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Retail management / |
| Statement of responsibility, etc. |
Robert F. Lusch, Patrick Dunne, with the assistance of Myron Gable. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Cincinnati, OH : |
| Name of publisher, distributor, etc. |
South-Western Pub. Co., |
| Date of publication, distribution, etc. |
c1990. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xiv, 881 p., [16] p. of plates : |
| Other physical details |
ill. (some col.) ; |
| Dimensions |
24 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references. |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
This book begins in Part I to acquaint the student of retailing with the field of retail management by presenting a discussion of retail planning and management. Emphasis is placed on the need for good strategic plan- ning as well as good operations and administrative management. In Part II of the text we examine the environmental factors that have an influ- ence on the strategic planning process. Special attention is given to mar- keting channels, retail customers, competition in retailing, and the legal environment of retailing. Part III is a look at location analysis. Treatment is given to the proper market area in which to locate and then to the selec- tion of the best store site in that market area. The location decision is the most long-term of the retail decisions. Management of retail operations is discussed in Part IV. Special attention is given to merchandising, pricing, promotion, store design and atmosphere, and customer service. It is not until Part V that retail planning, administration, and control are dis- cussed in detail. Clearly, strategic development should come early in the retail management process; nonetheless we cover it late in the book be. |
| 521 ## - TARGET AUDIENCE NOTE |
|---|
| Source |
The online book link: |
| 521 ## - TARGET AUDIENCE NOTE |
|---|
| Source |
https://www.amazon.com/Retail-Management-Robert-F-Lusch/dp/0538802944/ref=sr_1_1?crid=2ZCR5RBRE2C8Q&keywords=9780538802949&qid=1646899922&s=books&sprefix=9780538802949%2Cstripbooks-intl-ship%2C226&sr=1-1 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Retail trade |
| General subdivision |
Management. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Dunne, Patrick M. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Gable, Myron, |
| Dates associated with a name |
1927- |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
|---|
| a |
7 |
| b |
cbc |
| c |
orignew |
| d |
1 |
| e |
ocip |
| f |
19 |
| g |
y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Koha item type |
Books |
