Sales and sales management / Ralph W. Jackson, Robert D. Hisrich.
Material type: TextSeries: Prentice Hall International editionsPublication details: London : Prentice Hall International, c1996.Description: xiv, 546p : ill24cmISBN:- 9780134586397
- 0134586395
- 658.81 20 JA SA
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Books | Bahrain BAS-MKT | Business Studies | 658.81 JA SA (Browse shelf(Opens below)) | Available | 3000000564 |
Includes index.
This work offers the collective pairing of both sales and sales management topics. Topics such as buyer behaviour, communications, and motivation are covered early to provide students with a solid understanding of these basic concepts so they can relate them to sales and sales management. It includes salesperson profiles to show students the trials and tribulations of actual salespersons and sales managers, in actual sales settings.
The online book link:
There are no comments on this title.