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	1.	Introduction to advertising & promotion : an integrated marketing communications perspective / George E. Belch, Michael A. Belch. by Belch, George E. (George Edward), 1951- Belch, Michael A Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Homewood, IL : Irwin, c1993 Availability: Items available for loan: Bahrain (1)Call number: 659.1 BE IN. Place hold Add to cart (remove)
	2.	Introduction to advertising and promotion management: - George E Belch& Michael A Belch. Material type: Text; Format: print ; Literary form: Not fiction Publication details: United States of America : [Irwin], 1990 Availability: Items available for loan: Bahrain (1)Call number: 659.1 BE IN. Place hold Add to cart (remove)

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