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1.
Retail product management : buying and merchandising / Rosemary Varley. by
Edition: Third edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Routledge, 2014
Availability: Items available for loan: Bahrain (1)Call number: 658.87 VA RE.

2.
The ultimate guide to strategic marketing : real world methods for developing successful, long-term marketing plans / Robert J. Hamper. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: McGraw-Hill Professional, 2014
Availability: Items available for loan: Bahrain (1)Call number: 658.802 HA UI.

3.
Loyalty 3.0 : how big data and gamification are revolutionizing customer and employee engagement / Rajat Paharia. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: McGraw-Hill Professional, 2013
Availability: Items available for loan: Bahrain (1)Call number: 658.812 Pa Lo.

4.
Epic content marketing : how to tell a different story, break through the clutter, and win more customers by marketing less / Joe Pulizzi. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: McGraw-Hill Professional, 2014
Availability: Items available for loan: Bahrain (1)Call number: 658.8 Pu Ep.

5.
Capturing new markets : how smart companies create opportunities others don't / Stephen Wunker. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York, NY : McGraw-Hill, c2011
Availability: Items available for loan: Bahrain (1)Call number: 658.8 Wu Ca.

6.
Highly recommended : harnessing the power of word of mouth and social media to build your brand and your business / Paul M. Rand. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: McGraw-Hill Professional, 2014
Availability: Items available for loan: Bahrain (1)Call number: 658.872 Ra Hi.

7.
Transform : how leading companies are winning with disruptive social media / Christopher Morace ; with Sara Gaviser Leslie. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: McGraw-Hill Professional, 2014
Other title:
  • Transform : how leading companies are winning with disruptive social technology
Availability: Items available for loan: Bahrain (1)Call number: 658.872 Mo Tr.

8.
The customer culture imperative : a leader's guide to driving superior performance / Dr. Linden R. Brown and Chris L. Brown. by
Edition: 1 Edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: McGraw-Hill Professional, 2014
Availability: Items available for loan: Bahrain (1)Call number: 658.812 Br Cu.

9.
The opening playbook : a professional's guide to building relationships that grow revenue / by Andrew Dietz. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: McGraw-Hill Professional, 2014
Availability: Items available for loan: Bahrain (1)Call number: 658.8 Di Op.

10.
The customer service solution : managing emotions, trust, and control to win your customer's business / by Sriram Dasu and Richard Chase. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: McGraw-Hill Professional, 2013
Availability: Items available for loan: Bahrain (1)Call number: 658.812 Da Cu.

11.
Target opportunity selling : top sales performers reveal what really works / Nicholas A.C. Read. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Availability: Items available for loan: Bahrain (1)Call number: 658.85 Re Ta.

12.
Marketing / Paul Baines and Chris Fill. by
Edition: Third edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Availability: Items available for loan: Bahrain (1)Call number: 658.8 Ba Ma.

13.
الشراء بين النظرية والممارسة العملية / فهمي عبد الغني سنان. by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: [د. م. : د. ن.]، 1987
Availability: Items available for loan: Bahrain (1)Call number: 658. 83 فهم.

14.
التسويق / محمد فريد الصحن، إسماعيل محمد محمد السيد. by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: الإسكندرية، مصر : الدار الجامعية، 2000
Availability: Items available for loan: Bahrain (1)Call number: 658.8 محم.

15.
Marketing Management - Transparency Masters with Lecture Notes/ Philip Kotler , Kevin Lane Keller , Swee Hoon Ang , Chin Tiong Tan & Siew Meng Leong.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Asia: Prentice Hall; 1996
Availability: Items available for loan: Bahrain (1)Call number: 658.8 Ma Ko.

16.
Marketing management / Philip Kotler, Kevin Lane Keller. by
Edition: 13th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2009
Online resources:
Availability: Items available for loan: Bahrain (2)Call number: 658.8 Ko Ma, ...

17.
Marketing management : an Asian perspective / Philip Kotler ... [et al.] by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Singapore ; New York : Prentice Hall, 1996
Availability: Items available for loan: Bahrain (1)Call number: 658.802 Ko Ma.

18.
Marketing management : knowledge and skills / J. Paul Peter, James H. Donnelly, Jr by
Edition: 11th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York, NY : McGraw-Hill Irwin, ©2013
Availability: Items available for loan: Bahrain (1)Call number: 658.8 Pe Ma.

19.
Essentials of marketing research / Joseph F. Hair, Jr. ... [et al.]. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York, NY : McGraw-Hill/Irwin, c2013
Availability: Items available for loan: Bahrain (1)Call number: 658.83 Fh Es.

20.
Marketing : concepts and strategies / William M. Pride, O.C. Ferrell. by
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Houghton Mifflin, c1993
Availability: Items available for loan: Bahrain (1)Call number: 658.8 Pr Ma.

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